PRINT: Makro Click
Makro, the international chain of bulk-supermarket stores, wanted more people in Thailand to use their online service, Makro Click, and have their groceries delivered home. But shoppers in Thailand don’t usually order their groceries on the internet, preferring to drive to their local supermarkets, and ending up in countless traffic jams. So we created a poster and print campaign that showed people the real price of going grocery shopping - their precious time.